Top 5 Beauty Retail Apps in Belgium Q4 2022 Performance

In the fourth quarter of 2022, the top beauty retail applications in Belgium demonstrated varied performance in terms of downloads and active users. The data, sourced from Sensor Tower, provides insights into the weekly trends for Parfumerie Douglas, Beauteprivee - Ventes privées, Nocibé, BEAUTY BAY, and Lush Fresh Handmade Cosmetics.

Parfumerie Douglas saw a notable rise in weekly downloads, starting from 952 in late September and peaking at 2.3K in mid-December. Weekly active users followed a similar trend, increasing from 3.3K to 5.2K over the quarter.

Beauteprivee - Ventes privées experienced fluctuations in weekly downloads, with a high of 535 downloads in early November and a low of 240 in mid-December. The app's weekly active users remained relatively stable, averaging around 5.9K throughout the quarter.

Nocibé had a modest performance with weekly downloads ranging from 60 to 197. Active users saw a slight increase from 160 to 294 by late November, before dropping to 195 by the end of December.

BEAUTY BAY showed a steady increase in weekly active users, reaching a high of 1.3K in early November. Weekly downloads, however, fluctuated, with a peak of 209 in late October and a low of 35 in mid-December.

Lush Fresh Handmade Cosmetics had minimal weekly downloads, with a high of 48 in late October. Active users were recorded only twice, with numbers at 14 and 11 in late October and early November, respectively.

These insights, derived from Sensor Tower, provide a detailed overview of the performance of top beauty retail apps in Belgium during Q4 2022. For more in-depth analysis, visit Sensor Tower.